How to Hire a Ghostwriter

How to Hire a Ghostwriter

I’m a bit of a collector of bad ghostwriter stories – and that’s not a hard thing to do, given that there are so many.  There’s the story of the six-figure ghostwriter who ghosted (pun! Sorry, I can’t help it) halfway through the project in favor of a bigger job,...
Avoid the Faceplant: Why Authors Need a Platform

Avoid the Faceplant: Why Authors Need a Platform

At the beginning of a book project, clients almost always ask the question that they’re embarrassed to ask: What is a platform, and why do I need one?  Picture this: You’re a musician and you’ve been playing music for years. You finally get to play the stage you’ve...